PALM DESERT, CALIFORNIA

The City of Palm Desert incorporated on November 26, 1973. It is centrally located in the heart of the Coachella Valley in southeastern Riverside County in California. Known as the cultural and retail center of the desert communities, the City is located 125 miles east of Los Angeles and 15 miles east of Palm Springs.

Population: Permanent - 49,539;
Seasonal increase - 32,000+ (estimated)

Average Age: 48

Climate:
Sunshine - 350 days annually. Rainfall: 3.38 inches annually
Average temperature:
- January - High 70, Low 38;
- July - High 107, Low 77

Economic Impact:
Key Industries: Hospitality/tourism, service support, and retail trade
2004 Taxable Sales: $1.3 billion
2004 Hotel Room Sales: $79 million
2004 Transient Occupancy Tax: $7.1 million

Resort Hotel Profile:
Hotels: 17
Hotels with Conference & Meeting Facilities - Best Western Palm Desert Resort, Comfort Suites, Courtyard, Embassy Suites, Fairfield Inn, JW Marriott Desert Springs Resort & Spa, Marriott Shadow Ridge, Residence Inn, Shadow Mountain Resort

Retail:
Shopping centers and plazas: 15
Exclusive El Paseo Shopping District including The Gardens on El Paseo
Westfield Shoppingtown Palm Desert
Desert Crossing
Desert Gateway featuring Super Wal-Mart and Sam's Club
College of the Desert's Weekend Street Fair
Countless specialty boutiques along the Highway 111 corridor